usiness partners discussing workflow automation on laptop

About Us

people sitting on chair in front of laptop computers

About Us

usiness partners discussing workflow automation on laptop

About Us

Team members analyzing data insights for scaling decisions

Our Mission

Technology should create clarity, not complexity.

Serenso builds operational software and provides technology guidance for growing businesses that have outgrown their tools. Systems designed around how they actually work. Advice grounded in what they actually need. Built to last and evolve.


Our Founder

Meet Tida Rask, Serenso AI Founder

Most growing businesses reach a point where the tools stop keeping up. Spreadsheets multiply. SaaS tools stop talking to each other. Manual work fills the gaps.

I founded Serenso AI to help businesses move past that.

For over 15 years I built enterprise software for multimillion-dollar companies. Annuity processing platforms handling $15 billion annually for Fidelity, Merrill Lynch, and Legg Mason. A core operations system that helped scale a biotech company from 12 employees to 300. Workforce management platforms supporting 7,000 plus foreign workers across compliance operations in Thailand.

AI has changed the economics of custom software. What used to take a year and cost half a million now takes 8 to 12 weeks at a fraction of the price. I built Serenso to bring that to growing businesses that have outgrown their patchwork of tools but do not need a Fortune 500 budget to get a Fortune 500 system.

At Serenso we start by understanding how your business actually operates. We identify what is slowing you down, then design and build software around your workflows, with AI built in where it makes the work smarter. We stay involved after launch to refine, support, and grow the system with your business.

Sometimes that means a full custom build. Sometimes a lighter solution that gets you moving in weeks. And sometimes what a business needs most is a senior technology advisor in their corner on an ongoing basis. Not a full project. Just the right thinking at the right moment.

If you are ready to build something that actually fits, let's talk.

Tida Rask, Serenso AI founder, MBA with 15+ years enterprise technology experience
Main office

15+

Years enterprise experience

15B+

Transactions supported

90%

Reporting time reduced

Fortune 500

Proven experience